Parfait is the lingerie brand that is on a mission to include everybody.
It is no secret that women come in all shapes and sizes, and yet too many brands only cater to a select range of cup sizes. Too often busty girls find themselves limited to boring plain bras while the 32C’s of the world enjoy floral prints and a cute balconette cup.
Parfait is on a mission to change this. The lingerie brand is committed to offering a range of bras in all sizes. They offer band sizes up to 44 and have special bras designed for women over 30. They even go up to a K cup.
“We are a size-inclusive lingerie brand on a mission to help women find bras that fit well and feel good,” the Parfait web description reads. “Our founders, Ken Zhang, Kevin Lai, and Anthony Chan, recognized a need in the lingerie industry for full bust lingerie at an affordable price point and created Parfait in response… Since 2010, we have stayed true to our mission of delighting our customers around the world with fashion.”
In addition to catering for all kinds of women, Parfait’s campaigns focus on a beautiful range of diverse women. After all, we all have stretch marks, so it’s about time lingerie brands started showing them.
You can shop Parfait lingerie here.
