Kim Kardashian Celebrates 40th Birthday with New Makeup Drop

Kim Kardashian West at the 2020 Vanity Fair Oscar Party. Photo by Broadimage/Shutterstock (10552567ii)

Kim Kardashian has a tendency of marking important life events with new makeup drops, and her 40th birthday will be no different. KKW Beauty’s new collection Opalescent is almost here and it will hit the shelves just in time for her big day.

Kardashian announced the collection by sharing a photo that shows her emerging from a giant birthday cake, and explained how she came up with the idea for this makeup line.

“To celebrate turning 40, I wanted to create a collection that was unique from the products and shades down to the packaging. As I was developing the product range, I thought of my Opal birthstone because there are so many different colors that come from the stone based on the refraction of light,” said the reality star in a statement.

The Opalescent collection will feature a 10-pan pressed powder palette, semi-matte liquid lipsticks in eight new shades, two new shades of lip liner, and an opalescent lip gloss.

You can buy it on KKW Beauty’s official website at the same time when Kardashian was born—October 21st at 10:46 a.m. PT.