Nike officially kicked off its Black Friday sale ahead of schedule, offering substantial discounts across various categories until December 3rd. Customers can enjoy steep reductions on a wide range of the brand’s gear, including footwear, apparel, and accessories. Popular sneaker models like the Nike Air Max 90, Nike Dunk, and Air Jordan 1 are marked down with deep discounts, providing an excellent opportunity for shoppers to grab their favorite styles at lower prices.
The sale features an incredible selection from nearly every sub-brand under the Nike umbrella. With around 500 shoes and a vast amount of apparel included, highlights of the sale include winter staples such as men’s, women’s, and kids’ puffers, windbreakers, fleeces, beanies, and leather and waterproof boots. Customers can also find high-quality, durable, and stylish items like backpacks, socks, and essential athletic accessories.
Customers looking to maximize their savings can take advantage of promotional codes. By using the code SCORE24, shoppers can obtain 25% off a wide range of products, and this promotion can be combined with other ongoing offers. Additionally, Nike members can enjoy an extra 25% off with the code GOBIG24 on a minimum spend of £50 ($63), making trainers roughly around £66 ($83). Membership registration is simple and free for everyone, allowing more customers to benefit from these exclusive discounts.
To make the most of Nike’s Black Friday promotions, we advice signing in or registering as a member on Nike.com or the Nike App. After filling their cart with their favorite items, enter the code SCORE24 at checkout to receive the additional discount. It’s important to note that certain exclusions apply to the promotion; the code GOBIG24 does not work on SNKRS collections, Nike By You, Jersey By You, or Nike gift cards.
Several standout products are featured in the sale. The V2K Run shoes, appreciated by runners and praised for their stylish design that bridges running shoes and urban footwear, are included in the Black Friday discounts. The price of Nike’s V2K Run running shoes for men and women has been reduced from €119.99 ($126) to €83.99 ($88). Customers can obtain an additional 25% discount on these shoes by subscribing to the Nike community membership program and entering the code GOBIG24 at checkout. The V2K Run shoes feature dynamic lines that enhance the appearance of the wearer’s feet while providing protection and are made from breathable mesh with a foam midsole for comfort.
Air Max 1 trainers are another popular item on sale. With the 25% discount code, customers can purchase Air Max 1 trainers for £101.25 ($128), down from £134.99 ($171). These trainers are available in three colors—black, green, and purple—and come in sizes 2.5 to 9.5. The purple variant is even cheaper at £87.99 ($11) in the sale. Air Max 1 trainers first hit the fashion scene in 1987 and remain popular today due to their timeless design featuring the classic Nike tick, wavy mudguard, and bouncy pill-shaped Nike Air window. Customers have praised their comfort, with some saying they feel like “walking on clouds” due to their cushioned design.
The Air Force 1 Flyknit 2.0 sneakers are also part of the sale, available for £87.99 ($111) instead of £109.99 ($139). Customers can get an extra 25% off with the code GOBIG24. Additionally, Nike Air Jordan 1 sneakers with purple and pink detailing are available for £83.99 ($106) instead of £119.99 ($152). These sneakers offer air cushioning for lightweight comfort and have a “cupsole construction” that adds stability and durability.
For those interested in running gear, the Pegasus Trail 5 shoes have been reduced to £103.99 ($132) from £129.99 ($164). These shoes come with an “ultra responsive ReactX foam mid-sole” designed to enhance performance across various terrains.
The sale isn’t limited to footwear—customers can also find significant discounts on apparel. Women’s Dri-FIT Running Shorts are now available for £30.49 ($39), down from £37.99 ($48), and come in sizes XS to XXL in four colors ranging from black to vibrant pink. These shorts offer comfort thanks to the smooth, woven sweat-wicking fabric. Nike GO Therma-FIT High-Waisted 7/8 leggings with pockets are reduced to £87.99 ($111) from £109.99 ($139). These leggings are perfect for colder days running outside or in the gym, featuring a squat-proof design and midweight InfinaLock fabric that is compressive and supportive. Made with Therma-FIT technology, they help manage the body’s natural heat to keep the wearer cool throughout their workout.
Accessories are also part of the Black Friday deals. The Nike Utility Speed backpack (27L) is offered at €59.99 ($63) instead of €79.99 ($84) during the sale. This backpack is made from densely woven polyester, providing durability. It allows users to carry everything they need without compromising comfort or style, featuring practical details like a carry handle, a chest strap, a luggage pass-through, and a spacious main compartment. A mesh pocket ensures optimal organization of belongings, and its sleek black finish with a white logo gives it a trendy style.
Nike membership provides additional benefits during the sale. Nike’s Member Access gives members access to exclusive products and member-only experiences. Members also benefit from free shipping and returns without a receipt. Membership is free and easy to obtain, encouraging more customers to take advantage of the exclusive discounts and offers.
This is the absolute best time to shop at Nike. The Black Friday deals offer steep discounts on a vast amount of the brand’s gear, and such deals are only seen once a year. Whether someone is a sneakerhead looking to add to their collection, in need of new running gear, or shopping for the holidays, this sale presents an excellent opportunity. With the sale expected to last until December 3rd and the possibility of another big sale on Cyber Monday, customers are encouraged to take advantage of the discounts while they last.
For those who do not wish to sign up for Nike’s website, there are still plenty of discounts available on Nike products. Other activewear brands are also promoting Black Friday discounts; for example, Sweaty Betty is offering up to 30% off, and Gymshark’s sale includes up to 70% off.
Customers interested in these deals can visit Nike’s website to start shopping today and browse the selection of shoes, apparel, and accessories. With significant savings on high-quality products, Nike’s early Black Friday sale provides an opportune moment for shoppers to find great deals on their favorite items.